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Adsense Ad Placement What color palettes are the most successful? Tip for testing color palettes: add variety and freshness to your ads by rotating between several color palettes. All you need to do is hold down the Control key and select up to four color palettes when generating your ad code in the Ad layout code page of your account.  Creative expression is key when it comes to color palettes, since there's no hard and fast rule about which hues are most successful. In general, it's best to attract, not distract: select colors that strike a balance between drawing user attention and overshadowing your content. Try to steer clear of ads that stand out so much they're obtrusive and ads that blend in so much they're invisible. However you choose your color palettes, make sure that they complement the color scheme of the page.  |
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